Bug infestations cost the grain industry an estimated $2.5 billion per year. Celtic created a campaign to demonstrate the impact grain protectants have on stored commodities and profit. To support deeper engagement, the sales team championed the conversation by connecting with end-users throughout the customer journey.

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• Strategy and planning

• Media oversight and planning

• Advertising campaign

• Paid search/retargeting

• Web site 

• Social media 

• Marketing automation program

• Collateral support/Direct mail

• Trade show experience design

• Public relations/Article development

• SEO/Blogging program

• Sales education/Digital training module