Lee Hillerich

Director, Client Services

Lee leads Celtic’s client services team with a “roll up your sleeves” attitude. He encourages new ideas and suggestions because “you never know what may lead to the next great initiative.”

Crafty with budgets of all sizes, Lee is focused on simplifying processes and maintaining open lines of communication. He provides guidance and leadership to his team to create strategic direction that is realistic and aligned with client goals and objectives.

Q & A

Q. Are you critical of other consumer advertising?
A. I’m drawn to campaigns with a concise message. I want the imagery and copy to peak my curiosity. Find that one single idea and then surprise the audience with new and unexpected ways to deliver it.

Q. How do you ideate?
A. Ideas come to me at different moments. I love to talk with my girls – ages three and five – because simple words make brands powerful. Sometimes great ideas come from something right in front of me.

Q. What makes a great account team?
A. A well-rounded group with experience in various areas. Having diversified knowledge and working with an optimistic outlook is essential. Lastly, have fun and celebrate the successes on a daily basis.

Q. What is your favorite movie?
A. The Star Wars films are my definite “go-to.” They are timeless – the visual storytelling coupled with multiple subplots is right up my alley. I plan to use the underlying theme of good and evil with my kids – especially my newborn son.