Marconi Foods

Tradition Meets Modern

In a world that is evolving, some traditional family-run businesses find it difficult to balance the integrity of their brand and adaption to modern trends. We helped Marconi Foods find a new whimsical, family-oriented brand tone leveraging social and digital channels to deliver its message. The “Top That” campaign invited giardiniera lovers to share self-produced videos via Facebook, showcasing their unique recipes. Marconi experienced a 100% increase in impressions and reach, over 2,000 video views, and a 172% increase in engagement.

  • Rebrand

  • UX/UI Strategy

  • SEO

  • E-Commerce website design and development

  • Social media user engagement campaign

  • Recipe video production

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OTHER FOOD CONSUMPTION STORIES

Meet

Lee Hillerich

Food Team Leader & 

Director, Client Services

"My team has the experience to plan progressive strategies in the ever-evolving trends in the food industry."

Send me your next challenge:

leeh@celticchicago.com