Employee Spotlight: Ayah Paras

Meet Ayah Paras, Celtic’s digital project coordinator. When she’s not crocheting or spending time with family and friends, Ayah is busy designing websites and sending out email campaigns for Celtic’s clients. Keep reading to get to know Ayah and learn about her work at Celtic!


What attracted you to marketing and advertising?

I love that every day is so different. There are so many projects to work on, and no two days are the same, so it keeps me on my toes. It’s a field where I can be creative, and I enjoy stretching that creative muscle.


What do you like most about working at Celtic?

I like all the different projects that we do, and especially like the people. The culture is really great. Everyone is super friendly. Especially when I was starting, everyone was really helpful if I had questions. There’s a great sense of teamwork and comradery among the entire agency.


What are your primary responsibilities as a digital project coordinator?

We’re primarily in charge of keeping up our clients’ websites, whether that means uploading new content, strategizing new ways to keep people engaged, or designing new pages. I also take care of all email campaigns. Once I receive copy, I’ll build out the emails and send those out for our clients.


What’s one food or drink you couldn’t live without?

That would be tea. I love tea. I have a stash of tea at the office, and I have a dedicated drawer in my apartment just for tea. In the morning, I like something bright like a citrus lemongrass green tea or a lighter oolong tea that I pour a little milk in. In the evening, I enjoy chamomile or this delicious banana nut tea with chocolate honey.


Your favorite song right now is:

Gramercy Park by Alicia Keys. That’s the vibe that I’m feeling at the moment.


What are your favorite things to do when you aren’t at work?

Spending time with my family, my parents. I’m big on hanging out with people and having close connections with my friends and family. Especially after the pandemic, I’ve really been enjoying spending time with people that I love. I also hang out with my cat and crochet like a fiend.