As part of our new product launch, Celtic was dialed in from the start. Proposing great questions and having such strong collaboration sessions to understand and nail down messaging and working with us to push us out of our comfort zones. This process demonstrated to us the importance and value of an in-person focus group and message testing to create an outstanding launch package for us and our customers.

Taking the time to sit down with each of our product managers to learn their business and product lines was critical to our partnership. From a digital email platform revolution to dedicated divisional campaigns, and consistency in marketing and communication assets, Celtic has helped us build on a foundation for further growth.

Celtic took the right steps and asked the right questions to ensure that they had a firm grasp on the look and messaging my team and I were seeking for our brand refresh. We think they perfectly captured our desire to showcase our innovative product line, and we have heard nothing but great feedback from the industry about our new look.