A Letter from the Partners: A New Era for Celtic

For more than 30 years, Celtic has helped our clients navigate competitive markets with strategy, creativity, and execution that delivers results. We’ve been proud to grow alongside the businesses we serve, building strong partnerships rooted in trust and a shared ambition to do great work. But we’ve always known one thing: standing still is never an option.

To keep pushing forward, for our agency and for our clients, we knew it was time to evolve. That’s what this moment is about. It’s the beginning of a bold new chapter: one that honors where we’ve been, embraces who we are today, and sets a clear vision for where we’re going next.

You’ll see it in our new logo: sharper, stronger, and more expressive. The bold burst in the first “C” speaks to the momentum we bring to every challenge, while the clipped ending visually underscores how to pronounce our name, a small detail, but an intentional one. Our updated color palette is more vibrant and confident, a mirror of our creative spirit and fearless attitude.

You’ll feel it in our new office space, designed to fuel creativity, collaboration, and momentum. A space that supports how we work and inspires us to keep pushing the boundaries of what’s possible.

And you’ll hear it in our voice: clearer, bolder, and more intentional than ever. We’re not interested in following well-worn paths. We’re here to create. To hustle and drive meaningful results for our clients. To navigate each path with clarity and purpose. And we know that progress demands a mindset of curiosity, courage, and action.

That’s the Celtic you’ll meet today. All in. All forward.

This evolution isn’t cosmetic for the three of us. It’s deeply personal.

As partners who care deeply about Celtic’s history, our people, and the brands we serve, we’ve invested in this transformation as stewards of something bigger. We know where this agency has been. And we know what it can be. This next era is about unlocking that full potential, and doing it with the same grit, passion, and purpose that’s gotten us this far.

To our current clients: thank you for trusting us and growing with us.

To the clients to come: we can’t wait to build something bold with you.

And to everyone watching: the best is yet to come.

-       Jim Heitzman, Partner, President + CEO

-       Jeremy Hogan, Partner, Content + Media

-       Danielle Vitogiannes, Partner, Digital + Associations