Daubert Chemical Names Celtic as Agency of Record


Daubert Chemical, an industry-leading manufacturer of specialty coatings and adhesives, has named Celtic Chicago its agency of record. Celtic will be responsible for developing and executing integrated communications programs across the entire Daubert Chemical business including marketing communications, media planning, tradeshow support, social media and digital.


“I was initially drawn to Celtic’s experience marketing chemicals and complex products, and after meeting with the team I felt great about our fit working together and their ideas for our brand,” said Matthew McGinnis, vice president of commercial development for Daubert Chemical. “Since formally engaging Celtic, I’ve been very impressed with their creative concepting, thorough strategic planning and out-of-the-box thinking.”


Daubert Chemical Company has been a leader in specialty coatings, lubricants and adhesives since 1935. The Chicago-based chemistry manufacturer serves the steel, automotive, transportation and general manufacturing industries with a focus on corrosion prevention coatings, greases, anti-skid coatings, sound deadening coatings, laminating adhesives and rust preventative concentrates for the aerosol packaging industry.


Celtic’s first campaign for Daubert Chemical is expected to launch in the third quarter of 2022. See more of Celtic’s work for Chemistry clients here.